Sweet Baby Inc. Just Got EXPOSED As MASSIVE Canadian Government-Created Propaganda Organization!
- Smash JT
- May 20
- 3 min read
Sweet Baby Inc EXPOSED: Government-Backed Propaganda in Disguise
Friend of the channel, Gothic Therapy just dropped a bombshell report that changes the way everyone will view one of the most talked-about and controversial "consultancies" in the modern gaming industry: Sweet Baby Inc. Make sure you're sitting down for this one because holy crap... Is it BAD.

What all started out as this humble, so-called "narrative development studio" aiming to supposedly elevate marginalized voices (read: forcibly inject DEI into the video game industry) may have actually been something far more sinister all along...
According to Gothic Therapy's latest investigation, Sweet Baby Inc’s founding story isn’t just misleading, but it may actually be a complete fabrication entirely. Their video, titled "THE END of the SWEET BABY LIE: Hidden Founder and Built by the GOVERNMENT?!" uncovers far more than what anyone would have ever imagined - and what looks like a government-backed operation, posing as a small, boutique studio.
...And the receipts they brought to the table are... damning, to say the least.
"This isn’t just another takedown... this is a funeral. And the thing in the casket isn’t just Sweet Baby Inc. It’s their origin myth."
~Gothic Therapy
The Buried Founder
While their *initial* public story claims that Kim Belair, Dave Beddard, and Ariadne McGill came together and founded Sweet Baby Inc in 2018... But Gothic Therapy found official filings that tell an extremely different story. A mysterious man named Terrence Jason Huberts was actually listed as vice president, director, and shareholder from the very beginning. Of course, oddly, he was erased from the records nearly a year later... with absolutely no explanation.

The cover-up going on here is pretty clear: The Sweet Baby Inc. filings were retroactively changed to assign all of Huberts' shares to Kim Belair, painting her as somehow the sole founder in the media narratives.
"They didn’t just update the paperwork. They rewrote the past."
Government Ties Exposed
Here's where it all gets really wild: Gothic Therapy traced Terrence Jason Huberts back to Terry Huberts, a former British Columbia legislator and government official who served in the late '80s and early '90s. In archived interviews, he mentioned having a son named Jason... And they add it up: same rare name, same province, same corporate filing fingerprints. Pretty sure this is a direct match to the same individual.
The odds? According to Gothic Therapy: 1 in a million that it's a coincidence.
But it goes waaaay deeper. Terry Huberts once authored a government framework to embed private contractors into public systems. Wow. Curious... Would you look at that....
"Sweet Baby Inc wasn’t built to tell stories. It was created by the Canadian government from day one."
A Second Identity
To top it off, Gothic Therapy discovered that the company had registered an alternate corporate name: Design Sweet Baby, filed on the exact same day as Sweet Baby Inc. Why create the lifeboat though...? Was this a backup plan for when their first identity eventually collapsed? Me thinks so...
This revelation here challenges everything we've been told. And why shouldn't it. It's not like anyone should believe a damn thing this company spews. The curated image of a small, progressive, grassroots team fighting for diversity in games looks more and more like, in the end, was all just a well-funded facade, backed by state resources and stealth influence.
"If this connection is real, then the company wasn’t just funded by the Canadian government—it was built by a former government official from the very beginning."
The Wake Has Begun
This isn’t conspiracy anymore. It’s evidence-backed, document-supported investigation done magnificently by MasteroftheTDS and his wife WritingRaven. It all begs the question: how many more "studios" or "consultancies" are secretly propped up to push political or ideological agendas under the guise of storytelling? Could Sweet Baby Inc. be the lone outlier? I doubt it.

Sweet Baby Inc can run, and lie... but as Gothic Therapy put it:
"We will always find you."
Big shoutout to Gothic Therapy for this incredible investigation. The gaming industry deserves more transparency, and from the looks of it - this may just be the beginning... I have a feeling a LOT more is going to come out of this report.
~Smash
Wow, this is wild! Had no idea about Sweet Baby Inc. being connected like that. Meanwhile, I've been enjoying [Someone Stop Her] for some lighter reading - great mix of comedy and romance to balance out heavy topics like this. Thanks for sharing this info!
Government has always been about "keeping the masses" in line. That's their main focus. Canada's government has seeming gone off the deep end, like Britain, France, and Germany.
WEF has really screwed too many things up.
For those who want to know the extension of marxist propaganda, please check the work of the philosopher Olavo de Carvalho.
(((KKKanadian))) homosexual trannies once again prove they are the subhumans they always were and will always be. These subhumans deserve nothing but nuclear cleansing and extermination from the face of the earth.
Wait, a Cultural Marxist Organization wasn't just a 'Grassroots Movement'?
SHOCKER.
No, seriously, Kudos to these guy's excellent investigation, but it is hardly surprising, or shouldn't be. Back in 2014, during GG ver. 1.0, I was part of a small group who primarily posted at 'The Escapist' (Which was the Hub of the debate at the time), some intrepid sleuths found the transcript of a meeting between a 'Media Manipulation' company known as 'Silverstring Media' (Still peddling their propaganda to this day), some University Professors, their Toadies & some Videogame 'Journalists' and their toadies.
In that meeting, they discussed how, 'By Hook or by Crook' (THEIR words) they were determined to insert Cultural Marxist messaging into the Videogame Industry. The…