Sony Set to Elevate Gaming Experience with PS5 Pro Launch in 2024, Analysts Predict
Sony is expected to make significant waves this year by launching the PlayStation 5 Pro, a move that could redefine gaming standards... again. This development, first reported by CNBC, comes at a time when the gaming giant is navigating through a complex landscape of challenges and opportunities.
Analysts have shared with CNBC that Sony is "likely" to unveil a refreshed version of its flagship console, the PlayStation 5, in the latter half of this year. This strategic move is seen as a response to Sony's revised sales forecast and an effort to inject new energy into the PlayStation ecosystem. The PlayStation 5 Pro is not just another iteration; it would represent a crucial step forward, offering enhanced performance capabilities and a proprietary DLSS-like solution, promising to elevate the gaming experience to unprecedented levels by using artificial intelligence. DLSS, which stands for Deep Learning Super Sampling, is a groundbreaking technology originally developed by NVIDIA. It's designed to use artificial intelligence and machine learning to produce images that look like they're at a higher resolution without the heavy computational load that would normally be required. This allows for smoother and more visually appealing gaming experiences at higher frame rates, even on less powerful hardware. In the context of the PlayStation 5 Pro, a proprietary DLSS-like solution would mean that Sony is developing its own version of this technology tailored specifically for its new console.
Serkan Toto, CEO of Tokyo-based games consultancy Kantan Games, highlighted the industry's consensus regarding Sony's plans.
"There seems to be a broad consensus in the game industry that Sony is indeed preparing a launch of a PS5 Pro in the second half of 2024"